As an in-house designer, I upheld two distinct brand identities for KIDLY (core brand) and KIDLY Label (KIDLY’s product lines).
My tasks ranged from building weekly marketing emails, creating web assets for KIDLY brands, developing consistent cross-platform assets for campaigns, promotions and seasonal sales to video editing and animation, and assisting on UX projects for new web features or updates.
I also designed seasonal in-store point of sale messaging, in large and small format, since the first pop-up shop launched in 2022.
